Which K-pop bands were the most tweeted about in 2021? And which countries’ K-pop fans tweeted the most?

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Between the virality of K-pop acts like BTS and Blackpink and K-dramas such as Squid Game and Hellbound, South Korean entertainment content dominated pop culture conversations on Twitter last year, and in 2022 that is expected to continue.Last year, more than 7.8 billion engagements with K-pop music and artists took place on the social media platform, compared to 6.7 billion engagements in 2020.The most popular K-pop act on Twitter in 2021 was BTS, followed by NCT, Enhypen, EXO, Blackpink,…


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